{"id":14264,"date":"2024-02-06T12:01:24","date_gmt":"2024-02-06T11:01:24","guid":{"rendered":"https:\/\/dekode2023.stage.dekodes.no\/?post_type=project&#038;p=14264"},"modified":"2024-05-23T14:48:33","modified_gmt":"2024-05-23T12:48:33","slug":"ny-identitet-ny-nettside-og-veldig-fornoyde-studenter","status":"publish","type":"project","link":"https:\/\/dekode2023.stage.dekodes.no\/en\/referanser\/ny-identitet-ny-nettside-og-veldig-fornoyde-studenter\/","title":{"rendered":"ANSA: Ny identitet, ny nettside og veldig forn\u00f8yde studenter"},"content":{"rendered":"\n\t\t<div class=\"alignwide wp-block-dekode-project-hero\">\n\t\t\t<div class=\"project-hero__content\">\n\t\t\t\t<h1>ANSA: Ny identitet, ny nettside og veldig forn\u00f8yde studenter<\/h1>\n\t\t\t\t<p>ANSA er en studentorganisasjon for norske studenter i utlandet. De har helt siden 1950-tallet arbeidet for \u00e5 ivareta norske utenlandsstudenters interesser og informere om studiemuligheter i utlandet. ANSA er en godt kjent merkevare. Spesielt tidligere studenter har positive og sterke assosiasjoner til organisasjonen.<\/p>\n\t\t\t<\/div>\n\t\t\t<div class=\"project-hero__meta\">\n\t\t\t\t\n\t\t\t\t<div class=\"project-hero__meta-item\">\n\t\t\t\t\t<span class=\"project-hero__meta-item-title\">Kunde<\/span><span class=\"screen-reader-text\">:<\/span>\n\t\t\t\t\t<div className=\"project-hero__meta-terms\"><div>Ansa<\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t<div class=\"project-hero__meta-item\">\n\t\t\t\t\t<span class=\"project-hero__meta-item-title\">\u00c5r<\/span><span class=\"screen-reader-text\">:<\/span>\n\t\t\t\t\t<div className=\"project-hero__meta-terms\"><div>2023<\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\n\n<div class=\"dekode-responsive-image dekode-responsive-image-block-instance-1 alignwide wp-block-dekode-responsive-image\">\n\t\t\t<figure><picture>\n\t\t\t\t<source srcset=\"https:\/\/dekode2023.stage.dekodes.no\/content\/uploads\/sites\/2\/2024\/02\/Hero_mobile_Ansa.png\" media=\"(max-width: 768px)\" \/>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/dekode2023.stage.dekodes.no\/content\/uploads\/sites\/2\/2024\/02\/Hero_Ansa.png\" alt=\"\" \/>\n\t\t\t<\/picture><figcaption class=\"wp-element-caption\"><\/figcaption><\/figure>\n\t\t<\/div>\n\n\n\t\t<div class=\"wp-block-t2-title-content\">\n\t\t\t<div class=\"t2-title-content__title-wrapper\"><h2 class=\"t2-title-content__title\">Utfordringen<\/h2><\/div>\n\t\t\t<div class=\"t2-title-content__content\"><div class=\"t2-title-content__inner\">\n\n<p>Da ANSA i 2022 kom til Dekode reflekterte ikke nettsiden lenger organisasjonen. Den visuelle identiteten var utdatert, innholdet var d\u00e5rlig strukturert og selve CMS`et var lite fleksibelt. Dette hindret ANSA \u00e5 fremst\u00e5 som aktuelle og oppdaterte. I tillegg \u00f8nsket ANSA \u00e5 kommunisere tydeligere mot den potensielle m\u00e5lgruppen som best\u00e5r av studenter som ikke kjenner til hvilke muligheter det ligger i \u00e5 studere utenlands. &nbsp;<\/p>\n\n<\/div><\/div>\n\t\t<\/div>\n\n\n\t\t<div class=\"wp-block-t2-title-content\">\n\t\t\t<div class=\"t2-title-content__title-wrapper\"><h2 class=\"t2-title-content__title\">Resultat<\/h2><\/div>\n\t\t\t<div class=\"t2-title-content__content\"><div class=\"t2-title-content__inner\">\n\n<p>Den nye nettsiden har et visuelt spr\u00e5k med frodigere og mer energiske farger enn tidligere.&nbsp; Bilder og komposisjoner er n\u00f8ye utvalgt for \u00e5 oppleves relevant av m\u00e5lgruppen. \u00c5 studere utenlands skal v\u00e6re g\u00f8y! Forsiden er rendyrket med tanke p\u00e5 \u00e5 gj\u00f8re det enkelt \u00e5 komme i gang for de bes\u00f8kende. Fra et forretningsst\u00e5sted s\u00e5 er det viktig for ANSA \u00e5 selge medlemskap og forsikring. Det er skapt tydelige innganger til disse tjenestene en rekke steder og landingssidene er tilpasset og optimalisert for konvertering.<\/p>\n\n<\/div><\/div>\n\t\t<\/div>\n\n\n<figure class=\"wp-block-image alignwide size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1856\" height=\"1044\" src=\"https:\/\/dekode2023.stage.dekodes.no\/content\/uploads\/2024\/02\/In-post-ansa.png\" alt=\"\" class=\"wp-image-14267\" srcset=\"https:\/\/dekode2023.stage.dekodes.no\/content\/uploads\/sites\/2\/2024\/02\/In-post-ansa.png 1856w, https:\/\/dekode2023.stage.dekodes.no\/content\/uploads\/sites\/2\/2024\/02\/In-post-ansa-300x169.png 300w, https:\/\/dekode2023.stage.dekodes.no\/content\/uploads\/sites\/2\/2024\/02\/In-post-ansa-1024x576.png 1024w, https:\/\/dekode2023.stage.dekodes.no\/content\/uploads\/sites\/2\/2024\/02\/In-post-ansa-768x432.png 768w, https:\/\/dekode2023.stage.dekodes.no\/content\/uploads\/sites\/2\/2024\/02\/In-post-ansa-1536x864.png 1536w\" sizes=\"auto, (max-width: 1856px) 100vw, 1856px\" \/><\/figure>\n\n\n\n\t\t<div class=\"wp-block-t2-title-content\">\n\t\t\t<div class=\"t2-title-content__title-wrapper\"><h2 class=\"t2-title-content__title\">Vi leverte<\/h2><\/div>\n\t\t\t<div class=\"t2-title-content__content\"><div class=\"t2-title-content__inner\">\n\n<ul class=\"is-style-two-column wp-block-list\">\n<li>R\u00e5dgivning<\/li>\n\n\n\n<li>Design<\/li>\n\n\n\n<li>Utvikling<\/li>\n\n\n\n<li>Innholdsr\u00e5dgivning<\/li>\n\n\n\n<li>Prosjektledelse<\/li>\n<\/ul>\n\n<\/div><\/div>\n\t\t<\/div>\n\n\t<div class=\"dekode-quote alignfull has-ellipsis wp-block-dekode-quote has-background has-yellow-background-color\">\n\t\t<div class=\"dekode-quote__inner\">\n\t\t\t<div class=\"dekode-quote__content\">\n\t\t\t\t<blockquote>\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" height=\"24\" width=\"24\" class=\"t2-icon t2-icon-quote\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M9.87892 7.95775c-3.2556 0-5.13004 1.47887-5.13004 3.54925 2.46637-1.57742 6.11662-.1971 6.11662 3.2536C10.8655 17.2254 8.89238 19 6.32735 19 3.1704 19 1 16.338 1 12.7887 1 8.05634 4.65023 5 9.87892 5v2.95775Zm3.25558 4.83095C13.1345 8.05634 16.7848 5 22.0135 5v2.95775c-3.2557 0-5.1301 1.47887-5.1301 3.54925C19.3498 9.92958 23 11.3099 23 14.7606 23 17.2254 21.0269 19 18.4619 19c-3.157 0-5.3274-2.662-5.3274-6.2113Z\"\/><\/svg>\t\t\t\t\t\n\n<p>For ANSA har samarbeidet med Dekode v\u00e6rt helt fantastisk gjennom hele prosessen. De tok seg tid til \u00e5 bli godt kjent med oss som organisasjon f\u00f8r vi i det hele tatt startet \u00e5 jobbe med nettsidene.&nbsp;<\/p>\n\n\n\n<p>Dette gjorde at de hadde en utrolig god innsikt i v\u00e5r kundegruppe og deres behov, og dermed leverte et produkt som svarte godt til v\u00e5re forventninger. Vi er veldig godt forn\u00f8yde med de nye nettsidene v\u00e5re!&nbsp;<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t<cite><strong>Hanne Refsdal, <\/strong>Generalsekret\u00e6r\u00a0<\/cite>\n\t\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"dekode-quote__ellipsis\"><\/div>\n\t\t\t<\/div>\n\t\n\n\n\t\t<div class=\"alignfull is-style-person use-yellow-background wp-block-dekode-call-to-action\">\n\t\t\t<div class=\"cta-content\">\n\t\t\t\t<div class=\"cta-ellipsis\"><\/div>\n\t\t\t\t<div class=\"cta-content-inner\">\n\t\t\t\t\t<div class=\"cta-content__left\">\n\t\t\t\t\t\t<h2>Er du interessert i \u00e5 h\u00f8re mer om dette? <\/h2>\n\t\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"cta-actions\"><a href=\"mailto:%20jorgen.bertelsen@dekode.no\" class=\"wp-element-button\">Ta kontakt med J\u00f8rgen<\/a><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"wp-block-dekode-people-item\">\n\t\t<div class=\"person-util-person\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/dekode2023.stage.dekodes.no\/content\/uploads\/sites\/2\/2023\/09\/Jorgen-Bertelsen-Portrett-683x1024.jpeg\" class=\"attachment-large size-large wp-post-image\" alt=\"J\u00f8rgen Bertelsen, r\u00e5dgiver i Dekode, foto\" \/>\t\t\t<div>\n\t\t\t\t<div class=\"person-util-person-name\">J\u00f8rgen Bertelsen<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"person-util-person-role\">\n\t\t\t\t\t\t<span>COO<\/span>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"person-util-person-meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div><a href=\"mailto:jorgen.bertelsen@dekode.no\">jorgen.bertelsen@dekode.no<\/a><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>+47 \u202d930 11 048\u202c<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":14266,"template":"","meta":{"t2_featured_media_focal_point":{"x":0.5,"y":0.5},"project_link":"","project_logo":14309,"project_logo_size":20,"project_card_title":"","footnotes":""},"project-role":[113],"project-client":[166],"project-type":[144,145,5,112],"project-year":[148],"class_list":["post-14264","project","type-project","status-publish","has-post-thumbnail","hentry","project-role-organisasjon","project-client-ansa","project-type-interaksjonsdesign","project-type-konseptutvikling","project-type-nettside","project-type-radgivning","project-year-148"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3.1 (Yoast SEO v25.9) - 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